JSP creates, curates and develop events, not any event but special events. Some say we are more into festivals and that is not totally untrue, in that the company has been the official secretariat of George Town Festival in Penang, Malaysia since 2010.
Yes, George Town Festival is our pride, bringing it from a mere 1-day celebration of the 2008 UNESCO heritage listing of the town, to its globally recognised status – in 2014 New York Times said the festival “is starting to make its name as a major Asian arts event”). Entitled Old Colonial City in Malaysia Becomes a Stage also said “the festival organizers set artists loose into historic buildings, pre-war shophouses and streets, turning the two- centuries-old city into a giant stage. So yes, we are into placemaking as well, with branding being one of our core strengths.